LogoIMPLANT
PANEL_01 / PERFORMANCE_BASELINE
DENTAL_PPC_BENCHMARK_2026
INDUSTRY AVG COST-PER-IMPLANT-LEAD
$612
$612

Average cost-per-implant-lead our clients pay.

VERIFIED ACROSS 47 ACTIVE DENTAL CAMPAIGNS · Q4 2025

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IMPLANT.PPC / BENCHMARK_REPORT_2026
PANEL_02 / CASE_STUDY_001
SINGLE-LOCATION · COSMETIC · AUSTIN TX
BEFORE: BLEEDING SPEND
MONTHLY SPEND$8,400
COST PER LEAD$612
IMPLANT LEADS13/mo
WASTED BUDGET68%

Budget Killers Found

"free dental""dental school""cheap implants""dental grants""payment plan""medicaid dentist"

68% of $8,400/mo burned on non-converting intent

INTERVENTION: RESTRUCTURE

CAMPAIGN STRUCTURE

Implant — Exact Match Only

"dental implants near me""implant consultation""same day implants""implant specialist"

GEO FENCE

12mi radius · Austin Metro · Exclude: Student zones

BID STRATEGY

Target CPA: $200 → Max Conversions

AD SCHEDULE

Mon–Sat 7AM–7PM · Boost: Tue/Wed +20%

Negative List Added

"free dental""dental school""cheap implants""dental grants""payment plan""medicaid dentist"

+ 847 additional negative keywords added

AFTERMATH: 90 DAYS
143

IMPLANT LEADS · 90 DAYS

$8,400

$189

143 / 90d

22:1

"We went from 13 leads a month to 48. The implant consultation slots were fully booked for the first time in three years."

— DR. MARCUS CHEN · AUSTIN IMPLANT CENTER

bleed
intervention
aftermath
PANEL_03 / CASE_STUDY_002
8-LOCATION DSO · DALLAS-FORT WORTH · $67K/MO BUDGET
DSO SCALE · 8 LOCATIONS
588

TOTAL IMPLANT LEADS · 60 DAYS

AVG CPL ACROSS PORTFOLIO$206
BLENDED ROAS19:1
BUDGET UTILIZATION94%
WASTED SPEND3.2%

KEY STRATEGY

Hyper-local geo-fencing per location + shared negative keyword list across all 8 campaigns. Prevented internal cannibalization saving $12K/mo.

LOCATIONLEADSCPLROASSTATUS
Dallas89$20418:1
LIVE
Fort Worth67$21815:1
LIVE
Arlington74$19621:1
LIVE
Plano91$18724:1
LIVE
Irving55$23114:1
LIVE
McKinney48$24312:1
LIVE
Frisco103$17227:1
LIVE
Garland61$20916:1
LIVE
TOTAL588$20619:1ALL GREEN

"Finally, a single dashboard where every location is green. The geo-fencing alone saved us $12,000 in the first month."

— JENNIFER WALSH · VP MARKETING · PREMIER DENTAL PARTNERS DSO

PANEL_04 / RESULTS_COMPOSITE
ALL ACTIVE CAMPAIGNS · RANKED BY ROAS · 2025–2026
CASE_003 · PEDIATRIC STARTUP · DENVER CO
31:1

ROAS · 45 DAYS

312

$94

89%

47

STRATEGY APPLIED

Brand search capture + competitor keyword conquesting. Captured 89% of local pediatric search share within 6 weeks of launch.

"We opened our doors in March. By May, we had a 6-week waitlist for new patients. The campaigns paid for themselves 31 times over."

— DR. PRIYA NAIR · BRIGHT SMILES PEDIATRIC · DENVER CO

CAMPAIGN LEADERBOARD · ALL CLIENTS
#PRACTICETYPELEADSROAS
01Austin Implant CenterSolo Cosmetic14322:1
02Premier Dental Partners8-Site DSO58819:1
03Bright Smiles PediatricPediatric Startup31231:1
04Coastal Oral SurgeryOral Surgery20116:1
05Metro Dental Group3-Site Group26724:1

1,511

TOTAL LEADS (2025)

22:1

AVG ROAS

$182

AVG CPL

PANEL_05 / TERMINAL_AUDIT
CAMPAIGN_AUDIT_v3.1.0
implant-audit — bash — 80×24
> ANALYZING CAMPAIGN STRUCTURE...
> IDENTIFYING WASTED SPEND...
> SCANNING NEGATIVE KEYWORD GAPS...
> BENCHMARKING AGAINST 47 DENTAL CAMPAIGNS...
> AUDIT COMPLETE.
> RESULT: $312/mo IN RECOVERABLE WASTED SPEND IDENTIFIED
> ESTIMATED CPL REDUCTION: 47–61%
> PROJECTED IMPLANT LEADS (90 DAYS): +89 TO +143
> READY TO DEPLOY RESTRUCTURE.
>
AUDIT MY CAMPAIGNS
SEE THE FULL BREAKDOWN →

DOWNLOAD COMPLETE CASE STUDY PDF

47

ACTIVE CAMPAIGNS

$182

AVG CPL 2025

22:1

AVG ROAS

END OF PROOF · 5 / 5 PANELS